Launched in Turin in 1990, Vanni is famous for its exclusively-designed, cleverly patterned acetate material, made in Italy by the now infamous innovative acetate manufacturer Mazzucchelli. The warmth of the company’s bright yellow flower images extended to the welcome visitors received, with founder Giovanni Vitaloni and designer Irene Chinaglia making you feel as if you’ve known them all your life. Vanni’s stand veritably popped with colour. With Trofy taking over the XL ranges, C-Zone can focus more on trend as personified by C-Zone’s mantra - cool, colour and comfort, said Maas. “We have always been very successful with bigger men’s styles, so we thought it was about time to create a full collection because men need choice.” The new Trofy collection offers 11 new stainless steel-based models, sporting C-Zone’s clever hinge technology and a variety of other materials, in sizes from 57 to 63 - ideal for Australasia’s overly large rugby playing community. Called Trofy XL, it’s the world’s first XL collection for men, said director and co-founder Rob Maas. Taking pride of place on C-Zone’s stand was it newly unveiled collection of XL specs for men. It’s just colour and pattern, so it’s just really lush and fun.” “We wanted every tray of Jono that you opened to be like a tray of liquorice allsorts. It looks like wood and feels like wood, but is pure acetate so you can heat it and adjust it… Our samples were only delivered yesterday, so this is hot-off-the-press.”Īs for the new Jono Hennessy range, the acetate colour and fabric pattern combinations, including a new metallic gold colour, were quite breathtaking.Ī lot of people asked us to go back to our roots, so this range is all about wearable, comfortable shapes but in amazing colours, said Sceats. Made from hard-density cellulose acetate (HDCA) the new Carter Bond range incorporates new wood finishes which are a lot softer. Here’s just a selection of a few that caught my eye.Ĭarter Bond’s new “Wanderlust” campaign is all about the wonder of travel and nature, explained business director Louise Sceats. Nearly all the brands we know and love had something new on offer at Silmo. Maarten Weidema, publisher of international online magazine The Eyewear Forum, said this year’s Silmo was particularly diverse, with great examples from many of the independents of some great retro-inspired designs, though the futuristic trend towards negative space was still going strong. Round may have reached its peak, however, she said, while pastel shades are definitely coming back. While Siu-Yin Shing, our Style Eyes writer and British eyewear blogger who admitted she’s on a mission to break British eyewear conservatism, said the abundance of shapes also caught her eye, especially the hexagons and upside-down triangles. Shapes abounded with a plethora of round and an increasing number of geometric shapes from square to octagons.Įyes Right Optical’s Mark Wymond said he was struck by the number of square designs abounding. A closer look revealed the emergence of some clear trends: wood and horn have diminished, though there were still many examples of stylish wood finishes and wood-looks, while gold is definitely back in vogue, especially rose gold, and translucents, with many ranges sporting clear, pale pink and other pastel translucent acetate frame offerings. Initially, my attention at this year’s fair was grabbed by the amount of colour, both in metal and acetate the brighter the better, with wonderful material combinations and staggering patterns, many delivered with incredible detailing. The problem comes in not being led astray by the sheer choice of frame designs on offer. But the layout, with stands spread out across two massive exhibition halls (one which confusingly dog-legs behind the other) is so well sign-posted it’s easy to find whichever company you may be looking for after a few wanderings. With 965 exhibitors, including 230 new ones plus the return of De Rigo and Menicon - the former so busy it was difficult to get an appointment – from 39 countries, showcasing 1,548 brands, Silmo can rightly call itself a world optical fair.Īt first glance, the sheer size of Silmo compared with anything from our neck of the woods is somewhat overwhelming. Silmo Paris certainly lived up to its new slogan, “so much more than a fair”.
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